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Search Engine Optimization or SEO, in short, is a process which makes your website show up at the top of the relevant search. It also helps in making the website easy to navigate and user-friendly. SEO works on optimizing your website according to the keywords that are popular or searched widely across the section. When a user types in the keyword in the search bar, the optimized website shows up as the top search result, thus increasing traffic on your website. SEO works by following a set of rules and set of controls, that keep your website among the top search results. With millions of users worldwide looking for answers to their questions on the search engine platform, SEO helps in promoting your business by giving your website maximum public outreach. Along with endorsing your brand, SEO helps in acing user experience by providing prompt and relevant results. It also makes your brand stand out in comparison to a competitor brand, by bringing more customers to your webp